About Us

Hi, I'm Annie, founder of My Little Itch. These two kiddos are my rainbow itch babies, and the inspiration behind everything I do! They're my rainbow babies because they were each born after a miscarriage. And my itch babies because I had a high-risk condition called ICP (Intrahepatic Cholestasis of Pregnancy) during each of their pregnancies, where the main symptom is itching. Hence, "My Little Itch." 

All of our products are designed and made by me with so much love! Our piece de resistance is The Rainbow, with a unique design of 6 pieces of fabric sewn together to create the bow. It's a stunning accessory you won't find anywhere else. 

My true passion and the heart of my company lies in holding space for the stories of those who are weathering life's storms. Those who feel misunderstood. Those whose voices have been suppressed. Here at My Little Itch, we provide a safe space for everyone. We can hold your pain. We can hold your story. We see you. We love you.  

To further support those going through life's storms, we donate 5% of each sale to a nonprofit charity, and you get to choose which charity! You can see a list of charities to choose from here.

We're so glad you're here! Take a look around our shop and feel free to contact us with any questions or special requests.